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Category Archives: Marketing

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Packaging

What should Brand owners think about when deciding on Packaging

Ever wondered what goes into designing that container/packet that holds your favorite bubble bath, or potato snack? Some of the top Branding houses are of the opinion that packaging for the future must be bold, agile and visionary almost beyond the consumer imagination. Call it an experience or journey, communicating and jumping out as it…

September 27, 2017MarketingBy renflex_admin

confused woman in shop

The BIG question about Retail, Perception and Packaging as we know it

  “Dooped” –  Led to believe certain tales, indoctrinated to trust in an allegory that has been carried over in my family for generations on end… Change??  When I say change I don’t mean logos, cos let’s face it Coca Cola, Ponds, and Pepsi aren’t going to be rushing to no agency to change their…

August 11, 2017MarketingBy renflex_admin

Ren-Flex Flexible packaging – HP Indigo 20000 Digital Press launch

Ren-Flex started 6 years ago when Tommy du Sart (CEO of the Ren-Form Group) saw the need in the South African market for local production of flexible packaging, focusing on In-Mould Labels. Originally Ren-Flex was producing IML labels on the Vision offset press, this became increasingly more costly as brands demanded shorter runs with quicker…

June 30, 2017MarketingBy renflex_admin
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